The Taste Coalition
Have you ever considered that humans are born with an innate ability to detect nutrition through taste?
Today's ever changing landscape of "healthy eating" has yet to embrace our taste experience as a whole. Join us in the creation of a coalition that aims to understand the human taste experience as a whole, and to support a food system that values vitality in flavor as our most trustworthy pursuit for personal and planetary health.
A community project in the making
Regenerative Farmers
Highlight your nutrient density/flavor intensity trends in ways that connect consumers to a better understanding of what those flavors translate to nutritionally. Understand language that elevates your products beyond “it just tastes better” and connect with stakeholders that value vitality in flavor through soil health.
Health Practitioners
Empower your clients and achieve greater success by embracing their innate taste experience as a biologically supportive tool. Connect with brands you feel good about referring to your clients.ing of what those flavors translate to nutritionally.
PARTICIPANTS WHO EAT
Natural products shoppers have been asking for more transparency and real food ingredients. We invite them to connect with brands and services that offer products whose flavor they can trust to support their taste experience as a whole.
FARM TO TABLE CHEFS
You understand the value of flavor intensity in your ingredients and how to combine foods for palatability. You also know that the freshest, most viably grown foods carry the greatest appeal and nutrient density. Collaborate with farms, and practitioners who share these values and elevate the importance of chefs in the field.
ECO-HEALTH FOCUSED CPGs
Elevate your regenerative ingredient sourcing choices by valuing your customers desire for flavor/nutrient connections and their innate ability to recognize quality via flavor complexity and a focus on food vitality.
FOOD & SENSORY SCIENTISTS
Work with stakeholders to support the whole taste experience beyond pleasure-induced responses alone. Elevate the biochemical effects of all taste receptors and how they support systemic bodily functions.
FOOD ORGANIZATIONS
Embracing the current momentum for better agricultural practices invites huge potential to shift the system through transforming how we value the tasting experience. Join fellow stakeholders in creating this shift to a more viable food system.